As budgets continue to be cut, councils have less time and resource to plan, manage and deliver effective public services, but are under more pressure to do so than ever before! As digital channels become the preferred contact method for many citizens, the number of inbound interactions is on the rise too. Add to that the vast amount of ever-changing information that needs to make its way out to the general public, and it’s clear that local government bodies have a lot on their plates when it comes to managing the digital experience. The Orlo platform helps to improve operational efficiency and reduce costs by enabling you to use one simple platform to engage and connect with citizens. Whether the Comms team are scheduling an upcoming campaign using the Content Calendar, or the Customer Service team are using the Unified Inbox to identify and respond to all the important inbound messages, the Orlo platform makes things easier, with a full audit trail to boot.