Events and Webinars

How to unify customer service and marketing for winning CX

With the help of real-world examples from David Child, Head of PR and Brand at Thomas Cook, Richard Shilton, Head of Customer Success at Orlo, and Nick Lygo-Baker, Founding Director at Paradigm CX Ltd, we’ll discuss:

• Why it’s been historically so hard to break the silos between service and marketing in major organisations.
• The invaluable insights and feedback that service staff are able to provide marketing teams to improve their customer understanding.
• The indisputable benefits to CX that arise from improved customer service and marketing collaboration.
• Tips to help leaders better achieve unification between their organisation’s service and marketing functions. 
  
  

28th September 2021 | 11am BST